Teachley: Addimal Adventure: Bridging Research and Technology to Help Children Foster Strategy Development, Conceptual Understanding, and Number Fact Fluency – White Paper

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It’s important for all children to master number facts, but memorizing answers is seldom the first step in the learning process. This is especially true for children who struggle with learning math. Our first white paper breaks down the research on four different strategies kids need to understand when learning addition. The ability to use different strategies when solving problems helps children develop a strong conceptual understanding of addition. Kids are then able to think flexibly about problems and use the knowledge they already have to solve new problems.  Learning to add is about much more than just knowing 2+2=4.  Read our white paper to find out why.

Also included in the white paper are the results of an initial pilot study of our first app, Teachley: Addimal Adventure. Read about how our app helps children learn different strategies to master addition facts. 

Click here to read the white paper.

Teachley is NBC’s Education Nation Innovation Challenge  2013 Runner Up!

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 We were so fortunate to take part in this month’s NBC’s Education Nation Innovation Challenge sponsored by the Robin Hood Foundation. For the third year, NBC highlighted three early stage edtech startups whose innovative work has the potential to greatly impact education. Teachley along with CodeHS and Gigabryte spent a week competing against one another in a series of challenges. After an exhausting yet exciting week, Teachley finished in 2nd place, missing the lead by just 1.25 points. Congratulations to CodeHS for the final win. Gigabryte, we can’t wait for your product to hit store shelves.  Here’s a rundown of our experience:

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The first five challenges kept us on our toes. From raising money for low-income schools across America (we’ve raised almost $5,000 at bit.ly/teachley – help us continue our efforts by donating) to pitching to CNBC’s Jim Cramer of Mad Money (see what Jim had to say about Teachley here), to a first grade classroom at PS 82 in Queens, NY (thanks for the A!), and to a room of distinguished educators (who gave very thoughtful feedback). Not to mention spending Saturday afternoon literally running around Times Square and Grand Central Terminal during a scavenger hunt. Watch a video montage of the challenges here: Challenges #1-5. The sixth challenge was a live pitch to MSNBC’s JJ Ramberg of Your Business in a working elevator on a busy Monday afternoon, watch it here.

And, if all that wasn’t enough, there was also time built in to meet with a variety of successful mentors in education, business, and edtech. Thank you to all for sharing your insight!


After a week of honing our pitch, Kara took to the Education Nation stage in the Final Pitch Showdown. Watch Kara rock Teachley’s final pitch. (Kara starts 13min 35sec into the video.) 

It was an incredible week and we’re lucky to have been given the opportunity to take part. Education Nation offered a platform for people to come together from all across the country to discuss a wide range of issues impacting education. This year’s theme was “What Does it Take for Students to Succeed?”. Although the answer to this question is quite complex, some things are for sure, it will take continued dialogue, research, and dedicated individuals who are determined to help ALL our kids succeed.

A big thank you goes out to NBC for hosting the Education Nation Innovation Challenge and the Robin Hood Foundation for sponsoring the event. Also thanks to David Havens and NewSchools Venture Fund for originally selecting Teachley as one of many potential companies for the competition. We learned a lot and look forward to watching next year.